Jeffrey Spear

Author: Jeffrey Spear

Jeffrey Spear is the President & Creative Director at Studio Spear, a global branding agency working exclusively with food and consumer lifestyle products and services. His creative and strategic leadership accounts for Studio Spear’s successes, numerous industry related awards and stellar reputation. With client engagements on every continent except Antarctica and more than 40 years in operation, Spear applies his strategic and creative skills to a variety of branding and growth-oriented activities.

On a culinary note, Spear has obtained training from professional cooking schools in Australia and the United States. He is an accomplished trade journalist and food writer, providing recipes, stories and industry insights to a variety of trade and consumer publications. Jeffrey has also produced three cookbooks “Yum: Tasty Recipes from Culinary Greats,” “The First Coast Heritage Cookbook,” and “My Life in Gluttony: A Culinary Adventure.”

Let’s Get Jammin’

In 1968, NASA included “bacon squares” aboard Apollo spacecraft, prompting astronaut Jim Lovell to remark, “Happiness is bacon squares for breakfast.” The love of bacon

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Our Obsession with “New”

We are inundated with stories, television shows, blogs, recipes, hacks and a neverending stream of social media posts that obsessively focus on “what’s new” or

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Ode to Corned Beef

What is it about corned beef that elevates its stature to the level of an Oscar winning musical performance? What is it exactly that makes

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Disco Fries. C’est Chic.

In the glitzy, thumping and bumping, high-octane world of 70’s disco, late-night revelers looking to refuel after a long night of dancing found the perfect

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